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How Music Benefits the Brain

Persons with no musical background were not only visibly more skilled after completing two weeks of regular exercise on a piano keyboard, their brains also changed measurably according to the studies by the University Hospital San Raffaele (Milan, Italy), presented at the 22nd Meeting of the European Neurological Society (ENS) in Prague.

 

The study also endow with evidence that even a diminutive episode of ambidextrous exercise directs to improved organization and more objective action between the left and right brain hemisphere.  The training also leads to better reactions to the nerve impulses in the fingers musculature.

 

In addition, the musical stimuli also provoked a structural rebuilding of gray matter in those brain regions that are implicated in harmonized movement.  The study exposed that the harder the task was, the better.

 

The brains ‘neuroplasticity’ a process in which the brain automatically reconstructs itself in response to a given task so that its internal structure and organization are best suited to a demand, scientists have only just researched about this.  Neuroplasticity works by automatically establishing enhanced interconnection of regularly used areas of the brain, at the same time as resources are wan down from those not oftenly used.

 

As two studies demonstrated Practicing music radically and efficiently speed up self-optimization of definite brain activities.

 

Researchers requested 12 musically inexpert accomplices to inishf ten 35-minute practice sessions on an electronic piano keyboard within a two-week period, in the first study.  They scrutinized the participants’ hand movement method before and after the training was done, demeanor neurophysiological tests by means of a 32-channel EEG (electroencephalogram) and a transcranial magnetic stimulation (TMS).

 

All participants achieved a dramatic increase in their motor skills dramatically through training, yet the most surprising result was the harmonization in which both hands were able to perform, the results revealed.

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“Our results show that two-handed exercise training among right-handers is associated with a significant improvement in the dexterity of the left hand. Ten days of a competently controlled exercise training can apparently suffice to trigger changes in cortical plasticity similar to results reported for professional musicians,” declared by Dr Elise Houdayer from the University Hospital San Raffaele in Milan.

 

Prof Massimo Filippi at the Neuroimaging Research Unit le the second study at Milan’s San Raffaele Hospital, 45 musically inexperienced participants who were divided into 3 dissimilar groups.  Every participants were ask to use their right hand for playing a specific succession of notes on a computer-modified keyboard, at the same time as subsequent the rhythm of a metronome for 30 minutes per exercise session.  The study stage concerned ten sessions throughout a two-week period.

 

The results were: One group was only able to listen to the metronome, whilst the second group listened to another piece of music with the same rhythm as the metronome. The third group was given the most complicated task of performing the given task whilst listening to music with a faster pace than the metronome.  All participants underwent agility and brain tests using the latest imaging techniques prior to the study and at study end.

 

The findings revealed an improved dexterity in all three groups, and although there was no impact observed on “white matter” architecture of the brain following the exercises, the team did notice substantial changes in gray matter volume in brain regions, which are vital for coordinating movement. The findings also showed that the brain’s gray mass changed to an even greater extent in those who performed the most complicated task (Group 3).

 

Prof. Filippi concluded: “Musical stimulation during exercise training thus improves motor performance and affects the structural plasticity of the gray matter.”

 

Dr. Rocca added: “The complexity of the task is also associated with different pattern of cortical activations as measured with functional MRI.”

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With Samsung, Jay-Z’s business continues to boom

Another sign of how musicians are finding new ways to push, sell and promote their music, Jay-Z partnered with Samsung for his new album, “Magna Carta Holy Grail”.  Jay-Z, a multiplatinum performer who famously rapped “I’m not a businessman, I’m a business, man”, continues to leverage his enduring popularity into a successful brand.

On July 4, just three days before the album’s official release date, Jay-Z will give his new album to 1 million users of Galaxy mobile phones.  During the three-minute commercial in the NBA Finals, the 43-year-old broke the news about his twelfth album

Details about the Samsung-Jay-Z deal, announced Sunday, weren’t made public as both parties did not allow interviews.

While music industry is at a time when album sales are low and the digital market has taken the lead in the music industry, Jay-Z’s partnership is just another way of artists’ promotions.

President of the National Association of Recording Merchandisers (NARM) Jim Donio said top level acts like Jay-Z and Taylor Swift have the power to launch new albums in spectacular ways with various partners.

“For an artist whose album release is an event in itself … they carry with them a much wider profile in the marketplace that they speak to, so their audience and all the things that they do affords these unique opportunities,” he said.

Taylor Swift, one of the top sellers in music, had her second platinum-debut week with “Red” last year. Her partnerships for the album included Target, Walgreens and Papa John’s (you could order a pizza and a Swift album at the same time).

“Even if you didn’t purchase the CD, her face was still on the pizza box,” Donio said.

Jay-Z’s latest partnership is one of his many business deals. Roc Nation agency, the one who manage Jay-Z’s agency as well as Rihanna, Shakira and other musicians, recently expanded into the sports world, and he now is helping the careers of New York Yankee Robinson Cano, New York Jets rookie Geno Smith and others.  Jay-Z has launched fashion lines, has a string of 40/40 nightclubs, was also the president of Def Jam and owned part of 1 percent of the Brooklyn Nets.

Samsung likely partnered with him on his new album because Jay-Z is still a consistent hit maker and a superstar who transcends music.  Samsung has chipped away at Apple’s share of the mobile market with its Galaxy phones, and companies are depending more on music to attract new customers.

Will the 1 million downloads count toward first-week sales of the album, giving it elite status of debuting with platinum sales, an accomplishment few artists have achieved? That was one of the many questions about the Samsung deal still unanswered.  Billboard tracks album sales and chart information for the industry.  They did not return emails seeking comment.  Samsung apparently bought the albums though it’s uncertain what the price-point was.

Monday, Jay-Z made it clear what he felt the trade publication should do.

“If 1 Million records get SOLD and billboard doesn’t report it, did it happen? Ha,” Jay-Z tweeted, adding: “Platinum!!!”

Donio said he thinks more deals like Samsung-Jay-Z are on the horizon.

“The record labels that are putting out the music and partnering with a variety of types of commerce outlets are going to look at just anything and everything that may work with that particular artist and that particular album release,” he said.

READ MORE:

http://updates.my-blackhawkmines.com/2013/06/with-samsung-jay-zs-business-continues-to-boom/

 

Google Trialing Music Playback in Search?

It appears that Google might be experimenting with some form of music playback in search results when using its Chrome browser.  In a number of incidents a song or lyrics has been searched for and after a short delay the responding audio file plays in the background.  When it does so there are no player controls visible nor any other indication that the music is playing, and stopping the music playing sometimes requires not just closing the browser window but exiting Chrome entirely.  This appears to be a very early and limited trial – if indeed that is what this is – as it only occurs on a handful of songs and generally cannot be replicated on the same song by different people nor on different devices.

It is an interesting concept but not without its problems, not least of which is that currently music plays regardless of whether audio is being created by other browser windows.  The rights situation will be interesting too, though one imagines that if this ever gets rolled out it will utilize 30/60 second previews rather than full tracks.

Search has always been the part of Google’s business that the music industry has most wanted Google to do something with, given that it is the most common starting point for illegal downloads. Whether this is what the labels had in mind is another matter….

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